Chase resourcing are delighted to announce we are recruiting a Trade Marketing Manager for our client in the Dairy industry in Oman.
The main purpose of the position is to create, mentor and lead a competent and committed trade marketing team towards helping meet the sales targets for the region in an efficient, cost conscious and innovative manner. The role is responsible for overseeing running successful marketing campaigns aimed at driving increase in demand with both the shoppers (in-store Marketing) and the supply chain partners, such as distributors, wholesalers and retailers.
Main Tasks & Accountabilities for role of Trade Marketing Manager
- Develop trade marketing strategy in line with the broader sales and marketing strategy already approved
- Identify and ensure usage of tools and techniques for effective trade marketing in practice during marketing campaigns by the team
- Develop customer marketing strategy
- Develop shopper marketing strategy
- Ensure that all product related messaging and communication meets the stipulated standards and ethical guidelines
- Forecast staff requirements for the function and get budget approval for the same
- Ensure tasks are understood by the team members, and performed responsibly and diligently
- Produce end of month departmental report on brand effectiveness, along with other custom reports as required by the management.
- Keep accurate and up to date,
- Ability to design and run complete marketing campaigns; excellent presentation skills
Qualifications, Knowledge & Experience needed for role of Trade Marketing Manager
- MBA (Marketing/Advertising)
- Advanced diploma in agribusiness
- valid driver’s license
- Overall experience of more than 10 years with 5+ years in commercial management positions in branding (agribusiness)
- Experience of managing trade marketing teams at national level in FMCG industry. Experience in dairy products will be preferred
- Strong understanding of the Middle East markets
- Experience in identifying target audiences and devising campaigns that engage, inform and motivate
- Energetic and passionate about one’s line of work (trade marketing) with ability to work cohesively with a wide range of people from different parts of the business and external partners
If you are interested in the role of Trade Marketing Manager please send resume to Jason.OGrady@Chase.ie or call Jason on 00353 66 9762007
Chase resourcing are delighted to announce we are recruiting a Trade Marketing Manager for our client in the Dairy industry in Oman. The main purpose of the position is to create, mentor and lead a competent and committed trade marketing team towards helping meet the sales targets for the region in an efficient, cost conscious and […]View Job >>